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Influencers in Marketing Influencers are trusted people who can provide expert opinion and advice on topics that are relevant and engaging to their audience. Influencers have the power to promote products or services and direct audience attention to where they need it to be on a scale that other marketing efforts cannot reach. When we[…]

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Writing engaging content for your social media platforms is one of the biggest challenges that business marketers face in a day and age when online marketing is so innovative and constantly evolving. How then can you keep up with your competitors and stand out from the crowd? It’s simple really, just go back to basics.[…]

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